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CASE STUDY

Comunitatea InCorpore

A professional website with €0 monthly costs — built in days, not weeks, with AI-assisted development.

Web Development · Static Site · AI-Assisted · 2026

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A professional website — without the overhead.

Two psychotherapists building InCorpore — a body-oriented therapy community. Strong branding, great content, growing Instagram. No website.

They needed enrollment forms, workshop pages, and a professional web presence — without the overhead.

  • Budget: Minimal — early-stage community
  • Content: Fluid — programs still evolving
  • Founders: Non-technical
  • Need: Enrollment forms that send emails
Andreea Ghitoiu — Psychotherapist and co-founder of Comunitatea InCorpore

Co-founder

Andreea Ghitoiu

Psychotherapist
Transactional Analysis

"We needed a home for our community — professional, warm, and easy to update as we grow."

What if you don't need a CMS at all?

The conventional play: CMS, theme, plugins, hosting fees. But when the content is stable, the founders are non-technical, and the budget is minimal — why pay for infrastructure you don’t need?

The typical way
Traditional CMS approach
Hosting€5–30/month
CMS maintenanceUpdates, plugins, security
Security surfaceServer + DB + CMS
Load time~2–3 seconds
SSL certificatePaid or included
Annual total€100–500+/yr
What we built
Static-first approach
Hosting€0/month
CMS maintenanceNot applicable
Security surfaceNo server, no database
Load time<1 second
SSL certificateFree (Cloudflare)
Annual total~€27/yr

Only recurring costs: domain (~€14/yr) + email (~€13/yr). Everything else is free.

This is what €0/month looks like.

comunitateaincorpore.ro
InCorpore desktop homepage
InCorpore mobile homepage
No templates. No themes. Every pixel crafted for InCorpore — from the warm gold accents to the generous whitespace. It doesn’t look like a free website because it isn’t one. It’s a custom build with zero compromises.
37 KB
Total site size
€0
Monthly cost
3
HTML pages
~€27
Annual cost
(domain + email)

Built on infrastructure that scales to millions — for free.

Free
Cloudflare Pages
Hosting
Global CDN with automatic deployments from GitHub. No server to configure or maintain.
Free
Cloudflare Workers
Form processing
Serverless functions that handle form submissions, validate input, and trigger emails. 100K requests/day free.
Free
Resend API
Email delivery
Transactional email delivery for enrollment applications. 100 emails/day free tier. No SMTP server needed.
Free
Cloudflare Turnstile
Spam protection
Invisible CAPTCHA — zero user friction, no puzzles. Blocks bots without annoying real users.
AI
Claude Code
Development assistant
HTML, CSS, and JavaScript generated and refined through natural-language conversation. The same tool used for ongoing updates.
Tool
GitHub
Version control & deploy
Push to main = live in seconds. Full version history. No build step, no CI/CD pipeline to maintain.

Infrastructure that Fortune 500 companies pay thousands for — Cloudflare’s global edge network, automated deployments, enterprise-grade email delivery — available at zero cost when you know how to architect for it.

Performance is a feature, not an afterthought.

Critical CSS Inlining

Key styles in the HTML head. First paint under one second.

Progressive Enhancement

Works fully without JavaScript. Content always accessible.

Native Scroll Animations

Intersection Observer API. No jQuery, no libraries.

Schema.org Structured Data

Rich search results and enhanced SEO presence.

Double-Layer Spam Protection

Honeypot fields + Cloudflare Turnstile. Zero spam gets through.

Zero Vendor Lock-in

Plain HTML/CSS/JS. Move it anywhere, anytime.

WebP + JPG Fallbacks

Modern image formats with universal browser support.

CSS Custom Properties

clamp() for fluid responsive. No breakpoint hacks.

Email Obfuscation

Contact details never appear in HTML source code.

Updates in plain language, live in seconds.

A static site sounds rigid. In practice, updates go from idea to live in under a minute. The same brief you’d send a dev team goes directly to Claude Code.

1

Describe the change

In Claude Code, in plain Romanian, just like texting your dev team.

→
2

AI generates the code

HTML/CSS updated instantly, reviewed in conversation.

→
3

Tell AI to deploy

Changes go live in ~30 seconds. No waiting, no billable hours.

Auto-deployed via GitHub to Cloudflare edge.

What ~€27/year gets you.

€0/mo
Hosting

Compared to €5–30/month for typical CMS hosting.

37 KB
Total payload

Smaller than a single photo. Three full pages, all assets included.

<1 sec
Load time

Edge-served globally via Cloudflare’s CDN.

100%
Uptime

No server to crash. Scales automatically under any traffic spike.

Zero
Maintenance

No updates, no plugin vulnerabilities, no database backups.

No lock-in
Portability

Plain HTML and CSS. Take it anywhere, anytime.

Your next project, built in days — not months.

We use AI-assisted development to move at startup speed. That means less time billing, more time shipping. Let’s talk about what we can build for you — and what it won’t cost.

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